Privacy Policy
Unless otherwise stated below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for the conclusion of a contract. You are not obligated to provide the data. Failure to provide it will have no consequences. This only applies unless otherwise stated during the subsequent processing operations.
“Personal data” means any information relating to an identified or identifiable natural person.
The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in ensuring the smooth operation of our website and improving our offering.
Your data may be transferred to third countries outside the EU, particularly to Canada and the USA, and processed there. An adequacy decision of the EU Commission exists for Canada. An adequacy decision of the EU Commission exists for the USA: the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.
contact
Person responsible
Please contact us if you wish. The person responsible for data processing is: Roman Lukiyanov, Faleska-Meinig-Str. 126, 09122 Chemnitz , Germany, +49 371 272 989 33, shop@premium-geschenkideen.de
Customer's proactive contact via email
If you initiate business contact with us via email, we will only collect your personal data (name, email address, message text) to the extent you provide it. This data processing serves to process and respond to your contact request.
If the contact serves to carry out pre-contractual measures (e.g. advice in the event of purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 (1) (b) GDPR.
If contact is made for other reasons, this data processing will be based on Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object to this processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation.
We will only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
Collection and processing when using the contact form
When you use the contact form, we collect your personal data (name, email address, message text) only to the extent you provide it. Data processing serves the purpose of establishing contact.
If the contact serves to carry out pre-contractual measures (e.g. advice in the event of purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 (1) (b) GDPR.
If contact is made for other reasons, this data processing will be based on Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object to this processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation.
We will only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
Collection and processing when sending images by email
You have the option of sending us images by email in connection with ordering a personalized product.
When you submit your images, we may collect your personal data (image of an identifiable person) only to the extent you have provided it. The data processing serves the purpose of creating personalized products. The submitted image serves as a template for the product and is used for this purpose (e.g., T-shirt printing). Processing is based on Art. 6 (1) (b) GDPR and is necessary for the fulfillment of a contract with you.
Your data will not be passed on.
We will use the image you send us only for the purpose of providing our services. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
WhatsApp Business
If you contact us via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "WhatsApp"). If you are located outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The data processing serves to process and respond to your contact request. For this purpose, we collect and process your mobile phone number stored with WhatsApp, your name if provided, and other data to the extent you provide it. We use a mobile device for the service, whose address book only stores data from users who have contacted us via WhatsApp. Personal data will therefore not be passed on to WhatsApp without your prior consent.
Your data will be transmitted by WhatsApp to Meta Platforms Inc. servers in the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta Platforms Inc. has certified itself according to the TADPF and is therefore committed to complying with European data protection principles. If the contact serves to carry out pre-contractual measures (e.g., advice in the event of a purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is based on Art. 6 (1) (b) GDPR.
If contact is made for other reasons, this data processing is based on Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in providing quick and easy contact and answering your inquiry. In this case, you have the right to object to this processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation.
We will only use your personal data to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
Further information on terms of use and data protection when using WhatsApp can be found at https://www.whatsapp.com/legal/#terms-of-service and https://www.whatsapp.com/legal/#privacy-policy .
Customer account orders
Customer account
When you open a customer account, we collect your personal data to the extent specified therein. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is carried out on the basis of Art. 6 (1) (a) GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your customer account will then be deleted.
Your data may be transferred to third countries outside the EU, particularly to Canada and the USA, and processed there. An adequacy decision of the EU Commission exists for Canada. An adequacy decision of the EU Commission exists for the USA: the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.
Reviews Advertising
Data collection when writing a comment or rating
When you comment on or rate an article or post, we collect your personal data (name, email address, comment text) only to the extent you provide it. The processing serves the purpose of enabling and displaying comments/ratings.
For the purpose of verifying your rating/comment, we also collect the following data: order number, , , .
By submitting the comment/review, you consent to the processing of the submitted data. This processing is based on Art. 6 (1) (a) GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of your consent until the revocation. Your personal data will then be deleted.
When your comment/review is published, the name and email address you provide will be published.
Using Judge.me
We use the rating system "Judge.me" provided by Judge.me Ltd (c/o Buckworths 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB; "Judge.me") on our website.
Judge.me enables us to collect customer reviews and display them on our website to give you insight into the quality of our services.
After placing an order, you may receive an invitation from us or Judge.me to submit a review and then submit a review. In doing so, we or Judge.me may process, among other things, the following data: email address, name, telephone number, address, information about your device (IP address, information about your web browser and the operating system used), information about the purchased product or service used (order number, product details), the content of your review and the star rating you gave, your product photos or videos (if you have included them with your product review). This data may also be used to verify your review.
Judge.me uses technologies such as cookies.
Your data may be transferred outside the EU to the United Kingdom. An adequacy decision from the EU Commission has been adopted for the United Kingdom.
Your data may be transferred to the USA. For the USA, the EU Commission has an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Judge.me is not certified under the TADPF. This data transfer is based on special agreements approved for use in the United Kingdom, which provide the same level of protection as personal data in the United Kingdom.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) of the GDPR, provided that you have expressly consented to the transfer of your data and to receiving the request for feedback. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
For more information about data protection when using Judge.me, please visit: https://judge.me/privacy .
After you have placed your order, we would like to ask you to rate your purchase with us.
For this purpose, we use your personal data (name, email address, order information) independently of the contract processing to send you a review reminder by email after you have placed an order, provided you have expressly consented to this.
Processing is based on Art. 6 (1) (a) GDPR with your consent. You can revoke your consent at any time by using the corresponding link in the email or by notifying us, without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Use of the email address for sending newsletters
We use your email address to send you information and offers via newsletter, provided you have expressly consented to this. Data processing serves exclusively for the purpose of advertising. For this purpose, we process your email address and, if applicable, other data that you have voluntarily provided when registering for our newsletter.
The processing is based on Art. 6 (1) (a) GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list. Despite being removed from the mailing list, we may continue to store your email address in a so-called blacklist to prevent you from receiving newsletter emails from us in the future. This storage is based on Art. 6 (1) (f) GDPR and is in our and your legitimate interest to prevent your email address from being used again to send you our newsletter. You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.
Use of the email address for sending direct mail
We use your email address, which we received as part of the sale of a product or service, to electronically send advertising for our own products or services that are similar to those you have already purchased from us, unless you have objected to this use. Providing the email address is necessary to conclude the contract. Failure to provide it will result in no contract being concluded. Processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in direct advertising. You can object to this use of your email address at any time by notifying us. The contact details for exercising your objection can be found in the legal notice. You can also use the link provided for this purpose in the advertising email. There are no costs for this other than the transmission costs according to the basic rates.
Use of Mailchimp
We use the service of Rocket Science Group LLC (675 Ponce de Leon Ave NE, Suite 5000 Atlanta, GA 30308, USA; “Mailchimp”) to send the newsletter as part of order processing.
We will forward the information you provide during newsletter registration (email address, first and last name if applicable) to Mailchimp. This data processing serves the purpose of sending the newsletter and its statistical analysis.
To evaluate newsletter campaigns, the newsletters sent contain a 1x1 pixel graphic (tracking pixel) or a tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, we collect your personal data such as your IP address, browser type and device, and the time of access. This data can be used to create user profiles under a pseudonym. The collected data is not used to identify you personally. The collected data is used solely for statistical analysis to improve newsletter campaigns.
Your data is generally transferred to Mailchimp servers in the USA and stored there. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Mailchimp is not certified under the TADPF. Data transfers are based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de .
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in a targeted, effective, and user-friendly newsletter system. You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.
Further information and MailChimp’s privacy policy can be found at: https://mailchimp.com/de/legal/data-processing-addendum/ and https://www.intuit.com/privacy/statement/ .
We offer a product availability notification service on our website. If an item is temporarily unavailable, you have the option of entering your email address for the respective item and being informed by email when it becomes available, provided you have consented to this. You will receive a one-time notification by email about the availability of the respective item. Processing is carried out on the basis of Art. 6 (1) (a) GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent until the revocation. You can unsubscribe from the availability notification at any time by notifying us. Your email address will then be removed from the mailing list.
Shipping service provider merchandise management
Passing on the email address to shipping companies to inform them about the shipping status
We will pass on your email address to the shipping company as part of the contract processing, provided you have expressly consented to this during the ordering process. The purpose of this transfer is to inform you about the shipping status by email. Processing is carried out on the basis of Art. 6 (1) (a) GDPR with your consent. You can revoke your consent at any time by notifying us or the shipping company, without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Use of an external inventory management system
We use a merchandise management system to process your order. For this purpose, your personal data collected during the order process will be transferred to
Pickware GmbH, Goebelstr. 21, 64293 Darmstadt
JTL-Software-GmbH, Rheinstr. 7, 41836 Hückelhoven
transmitted.
The processing of your personal data serves the purpose of fulfilling the contract concluded with you and is based on Art. 6 (1) (b) GDPR.
Payment service provider credit report
Using PayPal
We use the PayPal payment service provided by PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. Data processing serves the purpose of offering you payment via the payment service. By selecting and using payment via PayPal, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is based on Art. 6 (1) (b) GDPR.
All PayPal transactions are subject to the PayPal Privacy Policy, which can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Using PayPal Express
We use the PayPal Express payment service provided by PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The purpose of this data processing is to offer you payment via the PayPal Express payment service. To integrate this payment service, PayPal must collect, store, and analyze data (e.g., IP address, device type, operating system, browser type, and device location) when you visit the website. Cookies may also be used for this purpose. Cookies enable the recognition of your browser.
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.
By selecting and using PayPal Express, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is based on Art. 6 (1) (b) GDPR. Further information on data processing when using the PayPal Express payment service can be found in the associated privacy policy at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS .
Cookies may be stored that enable your browser to be recognized. The resulting data processing is based on Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.
Cookies
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string that allows the browser to be uniquely identified when the website is visited again.
Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09
How to use the Shopify Consent tool (Shopify Privacy & Compliance)
We use the "Shopify Privacy & Compliance" consent tool from Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website. Shopify is an affiliate of Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
The tool allows you to grant consent to data processing via the website, in particular the use of cookies, as well as to exercise your right to withdraw consents you have already granted. Data processing serves the purpose of obtaining and documenting the necessary consents to data processing and thus complying with legal obligations. Cookies may be used for this purpose. User information, including your IP address, is collected and transmitted to Shopify.
Your data may be transferred to third countries outside the EU, particularly to Canada and the USA, and processed there. An adequacy decision of the EU Commission exists for Canada. An adequacy decision of the EU Commission exists for the USA: the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.
The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 (1) (c) GDPR.
For more information about Shopify’s privacy policy, please visit https://www.shopify.com/de/legal/datenschutz .
Analysis Advertising Tracking Communication
Use of Google Analytics 4
We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. Google will use the information obtained on behalf of the website operator to evaluate your use of the website, to compile reports on website activity, and to provide the website operator with other services related to website activity and internet usage.
The following information may be collected, among others: IP address, date and time of the page visit, click path, information about the browser and device you use, pages visited, referrer URL (website from which you accessed our website), location data, purchasing activities. Google may link your data with other data, such as your search history, your personal accounts, your usage data from other devices, and any other data Google has about you.
Your IP address will be shortened by us on our own servers beforehand. Google thus receives only pseudonymized data.
Google uses technologies such as cookies, web storage in the browser, and tracking pixels that enable an analysis of your use of the website. The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR.
Your personal data will be processed with your consent on the basis of Art. 6 (1) (a) GDPR. You may revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
We use the advanced implementation of consent mode (Advanced Consent Mode). This means that user data is transmitted to Google in the form of "pings," even if consent is not granted. These pings may contain, among other things, the following information: IP address to determine the IP country (the IP address is not logged), date and time of the page visit, URL of the pages visited, user agent, referrer URL (website from which our website was accessed), or information about the triggering of website events such as a conversion. Based on this information, Google models user data in order to be able to conduct a comprehensive usage analysis despite the refusal of consent.
The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. For the USA, the EU Commission has adopted an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is thus committed to adhering to European data protection principles. Both Google and US government authorities have access to your data.
Further information on terms of use and data protection can be found at https://policies.google.com/technologies/partner-sites and at https://policies.google.com/privacy?hl=de&gl=de .
Using Shopify Statistics
We use the statistical and analytics functions of Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website as part of a contract processing agreement. Shopify is an affiliate of Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
The data processing serves the purpose of analyzing this website and its visitors. For this purpose, data is stored for marketing and optimization purposes and made available in reports, analyses, and statistics. The following device information is collected and processed, among other things: information about the web browser, IP address, time zone, and some of the cookies installed on your device. When you navigate the website, information about the websites or products visited, the referrer URL (website from which you accessed our website), and information about how you interact with the website is also collected. Technologies such as cookies, web beacons, tags, and pixels (electronic files used to collect information about how you navigate the website) are used for this purpose.
Your data may be transferred to third countries outside the EU, particularly to Canada and the USA, and processed there. An adequacy decision of the EU Commission exists for Canada. An adequacy decision of the EU Commission exists for the USA: the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
You can find more information about data protection at Shopify at https://www.shopify.com/de/legal/datenschutz , information about the order processing agreement at https://www.shopify.com/de/legal/dpa and information about the cookies used at https://www.shopify.com/de/legal/cookies .
You can deactivate the "Custom Audiences" remarketing feature here. Further information on how Meta collects and uses data, your rights in this regard, and options for protecting your privacy can be found in Meta's privacy policy at https://www.facebook.com/about/privacy/ .
We use the online advertising program "Google Ads" on our website, including conversion tracking (visit action analysis). Google Conversion Tracking is an analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
When you click on an ad served by Google, a conversion tracking cookie is stored on your computer. These cookies have a limited lifespan, contain no personal data, and are therefore not used to identify you personally. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to that page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked across Ads customers' websites.
The information collected using the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. We use the advanced consent mode. Even if consent is not given, user data is transmitted to Google in the form of "pings." These pings can contain, among other things, the following information: IP address to derive the IP country (the IP address is not logged), date and time of the page visit, URL of the pages visited, user agent, referrer URL (website from which our website was accessed), or information about the triggering of website events such as a conversion. Google uses this information to model user data in order to be able to carry out a comprehensive usage analysis despite the refusal of consent.
Your data may be transferred to Google LLC's servers in the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/
Use of Google AdSense
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The data processing serves the purpose of renting advertising space on the website and targeting website visitors with interest-based advertising. Using this function, visitors to the provider's website are shown personalized, interest-based advertising from the Google Display Network. Google uses cookies that enable an analysis of your website use. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. For the USA, an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists. Google has certified itself according to the TADPF and is therefore committed to adhering to European data protection principles. Google may transfer this information to third parties where required to do so by law, or where third parties process the data on Google's behalf. Under no circumstances will Google associate your IP address with any other data held by Google.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information and Google's privacy policy can be found at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/
We use the remarketing or "similar audiences" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The application is used to analyze visitor behavior and interests. Google uses cookies to analyze website usage, which forms the basis for creating interest-based ads. These cookies record visits to the website and anonymized data about website usage. No personal data of website visitors is stored. If you subsequently visit another website in the Google Display Network, you will see ads that are highly likely to reflect previously viewed product and information areas.
Your data may be transferred to Google LLC servers in the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information on Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/
We use the LinkedIn Insight Tag of LinkedIn Ireland Unlimited Company (Wilton Place, Dublin 2, Ireland; "LinkedIn") on our website for conversion tracking (visit action analysis) and retargeting (displaying personalized advertisements).
The LinkedIn Insight Tag places a unique LinkedIn browser cookie (conversion cookie) on your browser and enables the collection of the following data for this cookie: metadata such as IP address, timestamp, and page events (e.g., page views). These cookies have a limited lifespan. If you visit certain pages of our website and the cookie has not yet expired, LinkedIn and we can recognize that you clicked on the ad and were redirected to that page.
The LinkedIn Insight Tag also enables LinkedIn to collect data about visits to our website, including the URL, referrer URL, IP address, device and browser characteristics (user agent), and timestamps. This data is transferred to LinkedIn, encrypted, IP addresses are shortened, and the direct IDs of LinkedIn members are removed within seven days to pseudonymize the data. This remaining pseudonymized data is then deleted by LinkedIn within 90 days.
LinkedIn does not share any personal data with us, but only provides aggregated reports on website audience and ad performance. LinkedIn members can control the use of their personal data for advertising purposes in their account settings.
The information collected through the conversion cookie is used to compile conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag.
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). LinkedIn has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information on cookies and LinkedIn's privacy policy can be found at: https://www.linkedin.com/legal/cookie-policy and https://www.linkedin.com/legal/privacy-policy .
Using the Pinterest Tag
We use the Pinterest Tag of Pinterest Europe Limited (Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland "Pinterest") on our website.
The application serves the purpose of targeting website visitors with interest-based advertising on the Pinterest social network. For this purpose, the Pinterest conversion tag has been implemented on the website. This tag establishes a direct connection to the Pinterest servers when you visit the website. This transmits to the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged into the social network. When you visit Pinterest, you will then see personalized, interest-based Pinterest ads.
If you access our website via a pin on the Pinterest social network, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the pin and were redirected to this page. The information collected with the help of the conversion cookie is used to create conversion statistics and thus to optimize our website. The following information can be processed, among other things: total number of users who clicked on one of our pins and were redirected to our website, subpages visited on our website (e.g. category or product pages), search queries on our website, your shopping cart contents, completed transactions.
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Pinterest is not certified under the TADPF. Data transfers are based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de .
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
For more information about how Pinterest collects and uses data, your rights in this regard, and options for protecting your privacy, please see Pinterest’s privacy policy at https://policy.pinterest.com/de/privacy-policy .
Using TikTok Pixel
We use the TikTok pixel on our website from TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; "TikTok Ireland") and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; "TikTok UK"). Both companies are joint controllers for data processing (hereinafter "TikTok").
The data processing serves the purpose of identifying and analyzing our customers' website access, as well as improving customer engagement through targeted advertising and evaluating the effectiveness of advertisements on TikTok. To do this, TikTok uses technologies such as cookies and pixels that enable recognition of your browser. The following information, among others, may be collected and transmitted to TikTok: date and time of the visit, information about the browser and device type you use, screen resolution, IP address. TikTok can assign this information to your personal TikTok user account. User profiles can be created from the data collected in this way using pseudonyms. However, this does not allow personal identification of users.
Your data may be transferred to third countries, such as the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). TikTok is not certified under the TADPF. Data transfers to the USA and to third countries without an adequacy decision are based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de .
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information on data protection can be found at https://www.tiktok.com/legal/page/eea/privacy-policy/de and https://ads.tiktok.com/i18n/official/policy/controller-to-controller .
We use the Shopify Inbox live chat system from Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website as part of a contract processing agreement. Shopify is an affiliate of Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
Data processing serves the purpose of direct and efficient communication between you and us as the provider. Data is stored and processed for the operation of the system and to optimize the service.
To operate the live chat system, cookies may be used to recognize your browser. The following information may be collected and processed: IP address and personal data you provide when using the chat system.
Your data may be transferred to third countries outside the EU, particularly to Canada and the USA, and processed there. An adequacy decision of the EU Commission exists for Canada. An adequacy decision of the EU Commission exists for the USA: the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information on data protection at Shopify can be found at https://www.shopify.com/de/legal/datenschutz and https://www.shopify.com/de/legal/dpa .
Plug-ins and other
We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This application manages JavaScript tags and HTML tags, which are used, in particular, to implement tracking and analysis tools. Data processing serves the purpose of tailoring and optimizing our website to meet your needs.
The Google Tag Manager itself does not store cookies, nor does it process personal data. However, it does allow the activation of additional tags that can collect and process personal data.
Further information on terms of use and data protection can be found here .
Use of social plug-ins
We use social network plug-ins on our website. The integration of social plug-ins and the associated data processing serve the purpose of optimizing advertising for our products.
When social plug-ins are integrated, a link is established between your computer and the servers of the provider of the social network. The plug-in is displayed on the page by a message to your browser, provided you have expressly consented to this. Both your IP address and information about which of our pages you have visited are transmitted to the provider's servers. This applies regardless of whether you are registered or logged in to the social network. Data is also transmitted to unregistered or unlogged-in users. If you are connected to one or more of your social network accounts at the same time, the information collected can also be assigned to your corresponding profiles. When you use the plug-in functions (e.g. by clicking the button), this information is also assigned to your user account. You can prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
The social networks listed below are integrated into our website via social plug-ins. Further information on the scope and purpose of data collection and use, as well as your rights and options for protecting your privacy, can be found in the linked privacy policies of the providers.
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland)
Meta Platforms Ireland and we are jointly responsible for the collection of your data when the service is integrated and the transmission of this data to Facebook. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum . According to this agreement, we are particularly responsible for fulfilling the information obligations pursuant to Art. 13 and 14 GDPR, for adhering to the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33 and 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the agreement on joint processing. Meta Platforms Ireland is responsible for enabling the rights of data subjects in accordance with Articles 15 - 20 GDPR, for complying with the security requirements of Article 32 GDPR with regard to the security of the service and for complying with the obligations under Articles 33 and 34 GDPR insofar as a breach of the protection of personal data affects Meta Platforms Ireland's obligations under the joint processing agreement.
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
For more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please see Facebook's privacy policy at https://www.facebook.com/about/privacy/ .
https://help.instagram.com/155833707900388
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
LinkedIn ( LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland )
https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). LinkedIn has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
Pinterest from Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA)
https://policy.pinterest.com/de/privacy-policy
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Pinterest is not certified under the TADPF.
Use of social plug-ins using the “2-click solution”
We use social network plug-ins on our website using the "2-click solution." This means that no connection to the social network servers is established without your express consent, and therefore no data is transmitted.
With the standard integration of plug-ins, when you visit the pages of our website that contain such a plug-in, a link is established between your computer and the servers of the provider of the social network. The plug-in is displayed on the page by a message to your browser. Both your IP address and the information which of our pages you have visited are transmitted to the provider's servers. This applies regardless of whether you are registered with or logged in to the social network. Transmission also takes place for unregistered or unlogged-in users. If you are also logged in to the Facebook social network, this information is assigned to your personal user account. When you use the plug-in functions (e.g. by clicking the button), this information is also assigned to your user account. You can only prevent this by logging out before using the plug-in. So that you retain control over your data, we have decided to deactivate the corresponding button for the time being. You can recognize this by the grayed-out button. Without your express consent – by activating the button – no link will be established to the social network's server and consequently no data will be transmitted.
Only when you activate the button does the button become active (highlighted in color) and a direct connection to the social network's servers is established.
By activating this button, you consent to the transfer of your data to the respective social network provider. This will include, among other things, your IP address and information about which of our pages you have visited. If you are connected to one or more of your social network accounts at the same time, the collected information will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your social network user accounts before visiting our website and before activating the buttons.
The social networks listed below are integrated using the "2-click" function. Further information on the scope and purpose of data collection and use, as well as your rights and options for protecting your privacy, can be found in the linked privacy policies of the providers.
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://www.facebook.com/policy.php
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
http://instagram.com/legal/privacy/
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
LinkedIn ( LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ):
https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). LinkedIn has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
Pinterest from Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA):
https://policy.pinterest.com/de/privacy-policy
https://help.pinterest.com/de/articles/personalization-and-data
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Pinterest is not certified under the TADPF.
Using Facebook's single sign-on feature
We use the single sign-on function (formerly Facebook Connect) of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; “Facebook”) on our website.
Meta Platforms Ireland and we are jointly responsible for the collection of your data when the service is integrated and the transmission of this data to Facebook. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which specifies the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum . According to this agreement, we are particularly responsible for fulfilling the information obligations pursuant to Art. 13 and 14 GDPR, for adhering to the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33 and 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the agreement on joint processing. Meta Platforms Ireland is responsible for enabling the rights of data subjects in accordance with Articles 15 - 20 GDPR, for complying with the security requirements of Article 32 GDPR with regard to the security of the service and for complying with the obligations under Articles 33 and 34 GDPR insofar as a breach of the protection of personal data affects Meta Platforms Ireland's obligations under the joint processing agreement.
This feature allows website visitors to log in to the website using their existing Facebook account. Data processing serves the purpose of verification during registration, personalization, and interest-based advertising.
In order to offer the function on the website, a connection is established to the Facebook server. Cookies are used for this purpose. The following information, among others, may be collected and transmitted to Facebook: IP address, browser information, referrer URL (website from which you accessed our website), location data. This applies regardless of whether you are registered with the social network or logged in. Transmission also takes place for unregistered or unlogged users. If you are connected to one or more of your social network accounts at the same time, the information collected can also be assigned to your corresponding profiles. You can prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons. Your data may be transmitted to the USA. For the USA, the EU Commission has an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is therefore committed to complying with European data protection principles.
When using the single sign-on feature, the website visitor's Facebook profile is linked to a customer account for this website. We receive personal data from Facebook, as specified during the login process. This may include, among other things, the following information: name, address, public profile information (e.g., name, profile picture, age, gender), email address, friends lists, and "likes."
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
For more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please see Facebook's privacy policy at https://www.facebook.com/about/privacy/ .
Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “YouTube”) on our website. YouTube is an affiliated company of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
This feature displays videos stored on YouTube in an iFrame on the website. The "Enhanced Data Protection Mode" option is activated. This means that YouTube does not store any information about website visitors. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transferred to the USA. For the USA, the EU Commission has adopted an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). YouTube has certified itself according to the TADPF and is therefore committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) TDDDG in conjunction with Article 6 (1) (a) GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
For more information about the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy, please see YouTube's privacy policy at https://www.youtube.com/t/privacy .
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
Rights of data subjects and storage period
Duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then in accordance with statutory retention periods, in particular those under tax and commercial law, and then deleted after the expiry of the period unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you are entitled to the following rights under Articles 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
Furthermore, according to Art. 21 (1) GDPR, you have the right to object to processing based on Art. 6 (1) (f) GDPR and to processing for the purposes of direct marketing.
Right to lodge a complaint with the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is unlawful.
You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:
Saxon Data Protection and Transparency Commissioner
Maternistraße 17
01067 Dresden
Phone: +49 351 85471101
Fax: +49 351 85471109
Email: saechsdsb@slt.sachsen.de
Right of objection
If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6 (1) (f) GDPR, you have the right to object to this processing at any time with future effect for reasons arising from your particular situation.
Once you have objected, the processing of the data in question will be stopped unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.
If personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. After your objection, we will stop processing the data concerned for direct marketing purposes.
last updated: 22.10.2024